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Suggesting Activities: Within each component of government of the federal system exist numerous agencies of a scientific-educational nature which have to do with water resources or whose activities touch upon water factors. Geological, weather, agricultural,forestry, navigation, health, and many o bureaus and divisions of the federal governn and the states are conducting researches, f lishing data, directing educational campaigns, suggesting specific policies and activities wl affect water as well as other resources. T functional purposes and activities, which o: overlap in their interests, must be well coo nated so that a more complete and consisi collection of scientific data, greater consistent policies, greater economy of effort, and more c structive results may be realized from the t activity.
These are followed by primers, which review words already taught and expand the reading vocabulary to between 100 and 150 words. In first grade one or two first readers are used for reading instruction. Each subsequent grade has one or two graded readers to provide for advanced and slow pupils. For each reader workbooks are available that are designed to reinforce the skills taught in the reader. Teachers' guides lead the teacher step by step through each book, explaining objectives, suggesting activities, and listing bibliographical materials. Each series of readers is accompanied by supplementary readers, charts, and pictures, and some are reinforced by records and filmstrips.
This time, I will begin with a definition: Publicity is a message about your activities prepared as editorial, rather than advertising, material, and published or broadcast without charge.
Apart from the public relations techniques I have described, you can get a lot of mileage by keeping the newspapers, radio, and TV stations in your area informed of your activities. However, before we get into the details, remember that these activities must have some interest to the people who will see or hear them, or the editors will throw away your material. |
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